The Art of One-Way Transmission: Practical Primacy

The beginning of interactions is important…the most important. The primacy effect states that people will remember and be more influenced by the beginning of an interaction than any other part. This high impact two-part webinar series provides practical advice all professionals can use to begin any interaction in the best possible way. Interactions include meeting a person for the first time, the opening of a presentation, a voice message, writing an email, presenting on skype. Knowing what to say, and how to say it at the beginning breeds the confidence and composure needed for the rest of the interaction.

These webinars are most of all… practical. We’ll cover the easy to implement formats to follow for all our professional interactions.

 

Pre-work:

Submit two samples of your emails.

 

Webinar One: Email Writing (45 minutes)

The imperative to communicate well is increasing. Clients, internal and external, do appreciate being informed, but only when the information is relevant, profitable, and well communicated. Don’t risk alienating others with poorly executed communication.

  • Make written communication easy to write, easy to read, and easy to understand
  • Identify the reader to maximize impact
  • Identify the main message to get to the point
  • Focus the message to inform and persuade

 

Pre-work:

Submit a short description of your next presentation

 

Webinar Two: Spoken Message (45 minutes)

Learn the simple to implement skills of organizing a one-way transmission to motivate others to pay full attention to your message. The organisational structure (when to say what) assists tremendously with comprehension and retention of even the most complex of ideas. Impress all with your ability to simplify the complex, get to the heart of the matter, and motivate receivers to want to pay attention.

  • Develop your presentation’s structure for comprehension and retention
  • Start strong every time
  • Polish delivery and make effective contact
  • Make performance anxiety work for you

Emotional Intelligence: focusing on the most important EQ skills required in business today.

mbg’s Emotional Intelligence (EQ) Webinars focus on the most important EQ skills required in business today.

These, do not miss, webinars get to the heart of what matters most in our daily interactions with colleagues, clients, family and friends…. emotion. Our emotional abilities are learned, and can be improved with knowledge and practice. These webinar courses explore the most critical emotional quotients required in business.

Interested vs. Interesting
Revive the most important emotional skill to likeability. Realize that money (business, goodwill) flows in the direction of biographical knowledge. Think your way to a happier life.

Revive and incorporate your innate skill in three small talk opportunities, and witness your improved impact. Exercise self-compassion and live happier.

The Gold Standard of Emotional Intelligence
Incorporate the gold standard of emotional intelligence into your life. Like a rare commodity this skill predominates in high-performers but is available to all.

Begin creating a reputation that always speaks well of you.

Art of One-Way Communication
Learn the skills to be clear, concise, and appropriate when informing others.

Professionals do appreciate being well informed, but only when the information is relevant, profitable, and well communicated. Don’t risk alienating others with poorly executed communication. Impress all with your ability to simplify the complex, get to the heart of the matter, and motivate receivers to want to pay attention.

Details about our Emotional Intelligence Webinars are located in our Webinar section here.

Take Charge of Your Reputation

We all need to be aware of how our behaviour is being viewed by others, especially clients. It’s no secret that clients and colleagues are using the behaviour they see to form their lasting impressions of you. Feel comfortable in conveying your best self by learning the why, when, where, and how of professional protocols. These “rules” of office behaviour are not restrictive; in fact quite the opposite is true. Knowing what the expectations are, and knowing how to meet them provides a foundation of confidence and composure that enables personal expression without the worry of: “am I doing this right.”

Are you submissive, aggressive or assertive? Find out where you fit and why assertiveness is the best way to achieve your goals. Learn the words to use, the secrets of body language, and how to interpret other’s behaviour to make positive assertiveness a productive force in your life.

What to wear? What’s the right look? Does this even fit? Is this right for the weather? What you wear, how you look, and how you carry yourself makes a bigger difference than most people realize. Over half of the impression you convey to others is based on appearance. Be sure to convey the appropriate message by presenting your best professional self. The four major image appearance components; hair care, skin care, colour analysis, and wardrobe development are reviewed in depth. Both men and women will learn the “must knows” and the “never do’s” in this informative, entertaining, and interactive seminar.

Professional reputation

To be self-confident in professional and social situations is a feeling of freedom- freedom to be you. To be encumbered by concerns of how you look, how you act, what to say, how to say it, etc. constrains your willingness to get involved, to be creative, to be assertive, ultimately to be yourself. This workshop takes the pressure off by giving you the easy to implement strategies of looking your best, conversing with confidence, and dining with grace. Learn how to network for results, listen to create goodwill, and make introductions with flair. Knowing you’re making the right impression with ease and comfort provides you with the psychological and emotional space to be yourself. This workshop is designed by choosing elements from our other full day workshops to create a customized experience for participants.

Value and Respect

Unlike the weather, we control the communication climate in which we work. It’s up to us to decide if it’s going to be positive and confirming or negative and pessimistic.

Client negotiations can sometimes leave us feeling frustrated when we feel the client is being unreasonable. Our responses in these situations will have an impact on the present negotiations, engagement with the file, future business, and so on. Dealing with difficult clients requires that we be at our best under pressure. To engage clients with tact, diplomacy, skill, and compassion are the hallmarks of learned communication competence. Our responses to these clients must be based on professional integrity and assertive communication while still maintaining a supportive communication climate. We need to explore the underpinnings of unreasonable requests and behaviours in order to understand them and move ahead with supportive professionalism.

Learn how to expand your listening capabilities and become a more effective communicator. Listening is a learned skill that typically has been ignored as such; consequently, it’s our worst communication skill. Learn to take in greater amount of information, hear what’s not being said, and build relationships in this powerful session.

mbg’s Programs can give you an enlightening look at the control we have over our workplace environment:

  • Delve into the psychology of our workplace behaviours and its influence on others.
  • Understand the importance of creating a supportive workplace climate.
  • Use language that fosters supportiveness rather than defensiveness.
  • Listen as a tool to build goodwill.
We can’t control the weather, but we can create a workplace climate which respects privacy, fosters cohesion, and enhances professionalism.

Professionalize Your Brand

In the Professionalizing Your Personal Brand program, we introduce the professional personal brand concept with the purpose of encouraging all workers (receptionists to CEOs) to take control of their own careers. Unlike a personal brand which focuses on self-interested aspects of one’s private life, a professional personal brand is service-minded and is uncompromisingly focused on one’s value to others. Conventional wisdom of impression management asserts the importance of acting and dressing for success, as all of our observed actions shape expectations of future behaviours.

Demonstrate your brand

As the lines between professional and personal reputations become blurred, it is important to know how to leverage social media to one’s professional advantage and to avoid the reputation-destroying outcomes of politically incorrect tweets, inapt Facebook postings, and errant instant messages. In this seminar, you will learn to reclaim, recast, or renew your personal brand with a focus on professionalism. A professional personal brand honors the greater good one has accomplished for others and conveys one’s capacity to contribute value to your network of colleagues, clients, and customers.

Professionalize Your Brand is also available as a Webinar.

Emotional Intelligence Webinars for the Council for Continuing Pharmaceutical Education

mbg is launching two Webinars for the Council for Continuing Pharmaceutical Education (CCPE). These webinars focuse on the three most important EQ skills required in business today:

Webinar One (Feb. 12th):  Interested versus Interesting

Webinar Two (Feb. 26th):  Gold Standard of Emotional Intelligence

The response has been overwhelming and if you’re taking part, I look forward to meeting all of you online today!

Lynne Mackay